With the vigorous development of the cultural and tourism industry, the importance of the amusement park as a comprehensive tourism destination integrating entertainment, leisure and education has become increasingly prominent. In the context of the integration of literature and tourism, how to develop the emotional value of the playground has become the key to enhance the experience of tourists, enhance the attractiveness and competitiveness. This article will start from eight eye-catching creative dimensions, combined with the development of China's domestic literature and tourism status quo, in-depth discussion on how to develop the playground emotional value, in order to achieve a new breakthrough in the integration of literature and tourism.